I'm super excited to be
featuring Trending Topic #Murder by Sarah E. Burr.
The book is the first in
the Trending Topic Mystery Series.
My post includes a
blurb, my book review and an exclusive but quick interview with Sarah.
Unbeknownst to the author
(until now), one of the main reasons I picked this book is because I work in
social media marketing and because I've been thinking of making the protagonist
in my work-in-progress cozy mystery series a digital marketer.
Unlike Sarah's main
character Coco, who is a celebrity blogger and entrepreneur, my character is
likely not going to have this high-end lifestyle.
So let's move on to Trending
Topic #Murder.
Book: Trending
Topic #Murder
(Book 1 in the Trending Topic Mystery Series)
Author: Sarah E. Burr
Genre: Cozy mystery
Publisher: Camel Press
Publication date: 8 September 2020
Paperback: 218 pages
ISBN-10: 1603816305
ISBN-13: 978-1603816304
Digital ASIN: B08DH78VXM
Synopsis:
Meet 28-year-old celebrity blogger Coco Cline, who has
started her own social media consulting company in her hometown of Central
Shores, Delaware. Her new clients, Peter and Olivia Chen, are ten days away
from the grand opening of their specialty consignment shop when Coco finds
their store clerk Stacy dead behind the register.
Worried that a cloud of suspicion will ruin their chances of
a successful business launch, the Chens ask Coco to work alongside the
inexperienced, small-town police force to speed up the investigation.
Using her celebrity status and social media savviness, Coco
realizes Stacy’s seemingly ordinary life was all an act. Following a trail of
cryptic online posts and muddied gossip, Coco and her friends discover Stacy’s
questionable relationships just might be the reason for her untimely demise.
Book Review of
Trending Topic #Murder by Sarah E. Burr
"Stacy
Lockner was killed with an eighty-thousand-dollar teapot."
Trending Topic #Murder is the first book in the Trending
Topic Mysteries by Sarah E. Burr.
I picked up the book for
personal reasons like exploring how a digital marketer would handle a business
AND be a sleuth. :D So in addition to a great mystery, I got to do some
research and see a live example (sort of).
Coco Cline is an
entrepreneur, who with several friends sold their app to Facebook and came out
with millions of dollars. Coco cut her profit to $2 million so she can keep her
blog Your Way Today.
Coco goes back to her
hometown of Central Shores, Delaware, where she launches her social media and
consulting firm Center of Attention Consulting Services aka COA. She also
continues to write for and manager her blog Your Way Today, which has over a
million followers.
"I
had the good business sense to ensure that my blog, still one of the main
attractions to long time users of the LiveIt app, remained my intellectual
property."
In Trending Topic
#Murder, Coco is working with the Chens who are going to launch their
luxury shop Once Used, Twice Buy. However, one morning as Coco enters the store
to meet with the Chens, she discovers the Chens' clerk Stacy murdered in the
back of the store.
Coco then begins her PR
mission to ensure the Chens' reputation isn't tarnished as the police
investigate, while Olivia Chen seeks to keep her grand opening on schedule.
In her attempt to clear
the Chens of suspicion, Coco goes above and beyond to discover who could have
wanted Stacy dead. In the process, she unearths many secrets to the
believed-to-be-angelic clerk.
"Up
until now, I'd been mainly –and selfishly– concerned with saving Once Used,
Twice Buy and the Chens' reputation. But the more I got tangled up in Stacy's
life, the more determined I felt to make whoever did this to her pay."
With her besties
Charlotte and Jasper, and while brushing up on her former investigative skills,
Coco's investigation brings in a flood of potential suspects and uncovers a ton
of secrets Stacy had been expertly covering.
In Trending Topic #Murder,
Coco is a celebrity blogger so the lifestyle is quite unique, interesting, and
fun in a way. It appears that Coco is perfect, but as author Sarah E. Burr
mentions in her interview, below, Coco does have insecurities.
This becomes clear when
her news anchor hottie of a boyfriend becomes the new focus of the town's
ladies and as his stardom seems to exceed hers.
"Whoever
said knowledge was power must never have been tangled up in a murder
investigation."
I loved the characters
in Trending Topic #Murder. For some reason, I imagined Charlotte as Stephanie
Borden (portrayed by Kaylee Evans) in the series The Good Witch. She, too, was
perfect in many ways, struggled to find a boyfriend, and ran café.
There's a ton of humor
in the book, especially from the trio: Coco, Jasper, and Charlotte.
"Suspects
with no apparent motive are better than no suspects at all, Coco."
One of the things I liked about Trending
Topic #Murder is Coco's social media knowledge shared throughout the book. Like
how Instagram metrics involve likes but they aren't 100% the case for
everything.
Plus, Coco uses her social media
skills to discover Stacy's and other characters' secrets.
I enjoyed this personally though
because I work in the field as a copywriter and email marketer. Even more so
because I could finally see a slight representation of me in a book.
I'm no celebrity blogger but it still
feels I could relate to Coco's character, especially the maintaining a blog
part – minus the 2 million followers!
Overall I enjoyed
reading Trending Topic #Murder by Sarah E. Burr. I'm definitely curious
to see what the other Trending Topics will be.
Overall rating for Trending Topic #Murder: 4.5 stars
Note: I got a
free copy of Trending Topic #Murder by Sarah E. Burr via Lori Great
Escapes Blog tours. This did not affect my review in anyway.
Interview with Sarah E. Burr
Q: Who are your favorite (cozy) mystery authors?
Sarah E. Burr: I’m always picking up the latest Denise Swanson, Cleo
Coyle, and Julia Buckley mysteries.
Q: If you can give a tip or two to an aspiring cozy mystery author, what
would it be?
Sarah: Start working on a tagline for the series/book as soon
as possible. It makes for a great hook with agents and publishers if you’ve
already got something marketable in the works.
It doesn’t have to be
perfect—“Murder goes viral” is the final evolution of the tagline I used from
when Coco and I first began our journey together—but having something catchy to
work into a query can make your submission stand out.
Q: Coco's
character seems almost perfect, so what's her character flaw?
Sarah: Ha! That’s Coco, all right. She strives to appear
perfect to the outside world, which is all a part of her online brand. Yet,
despite her outward confidence, Coco is insecure about the future, full of
anxiety that things may not go according to plan, and she likes things to be
within the realm of her control.
That’s why Coco moved back to
her hometown after the national spotlight got too blazing hot for her. In
Central Shores, Coco can control her image and keep the world at a distance.
She’s also one of those people
who obsesses over being on time (I know, I’m one of them). It’s a burden more
than anything. It can take the spontaneity out of life.
Q: What was the hardest thing you had to go through or struggled with
when creating Coco's character?
Sarah: Developing Coco’s super successful lifestyle blog, Your
Way Today. I barely manage to write a post a month on my own author blog,
so bringing to life an authentic blogger was tricky.
I had to do a lot of research
on blogging habits, influencer routines, and popular lifestyle blogs. Not only
is Coco juggling her social media consulting business and a murder
investigation, but I had to constantly remind myself that every situation Coco
gets herself into could be approached as a piece for Your Way Today.
It’s always there sitting in the back of her mind, like, “Hey, this could make
a great Your Way Today topic.”
Q: Aside from cozy mystery, what other genres do you write?
Sarah: I also write a crossover genre that blends mystery
with fantasy.
Q: Can you give us a brief about your other book series?
Sarah: My Court of Mystery series features Duchess
Jacqueline Arienta Xavier, a young woman who ascends the throne of Sapphire
after the tragic death of her parents. As Duchess Jacqueline, or Jax to her
friends, seeks to bring peace throughout the realm, she finds murder and mayhem
around every castle corner.
Q: When travel restrictions are removed across the globe, what is the
first country you'd like to visit?
Sarah: I’ve been pining away to visit New Zealand ever since
I saw the first Lord of the Rings movie when I was 12. Since that’s a
pretty big haul across the globe, I imagine my first trip will either be
to England or to the Caribbean, two places I love to visit.
About the
Author:
Sarah E. Burr
grew up in the small town of Appleton, Maine and now lives outside New York
City. Since she was seven, Sarah has wanted to be Nancy Drew, but she wasn’t
stumbling across any mysteries in corporate America.
Deciding it was time to follow her dreams, Sarah left her
career in healthcare information technology three years ago and started writing
mysteries of her own. The Trending Topic Mysteries is her first traditionally
published series. Sarah also writes the Court of Mystery series.
Sarah attended Elmira College and graduated with degrees in
Political Science and Philosophy & Religious Studies. She loves to weave
these themes into her writing. When she’s not spinning up new stories, Ms. Burr
is off seeing Broadway musicals, reading up a storm, video gaming, and enjoying
walks around the city.
Connect
with Sarah via her Website, Blog, Facebook, Twitter, Instagram, and Goodreads.
Purchase Links
Amazon
- Barnes & Noble - Target
Keep up with the rest of the blog tour
featuring guest posts, Spotlights, book reviews and more interviews.
7 October – Literary Gold – Character Guest Post & Baroness' Book Trove – Spotlight
8 October – I'm All
About Books & Thoughts in Progress – Spotlights
9 October– Nadaness
In Motion – Book Review and
Author Interview
10 October – Escape
With Dollycas Into A Good Book
– Spotlight & MJB Reviewers
– Book Review
11 October– Celticlady's
Reviews – Spotlight
12 October – Socrates
Book Reviews – Spotlight
13 October– Mysteries with Character – Author Interview
& StoreyBook
Reviews – Spotlight
14 October– Ruff Drafts – Author Interview &
Books a
Plenty Book Reviews-
Book Review & Character Interview
15 October– I Read
What You Write
– Character Guest Post
16 October– Christa
Reads and Writes & My Reading Journeys
– Book Reviews & Celticlady's Review
– Spotlight